Work Details

Brief:

The client approached us for an integrated creative design and marketing print sourcing requirement for one of their signature product lines launched across Indian stores.

We had to deliver a solution that had a creative concept to engage customers, increase foot falls for that particular product as well implement and maintain the POSM concepts.

Solution:

We developed and presented concepts to the client across both the print and digital medium.

One of our alternate solution was the deployment of miniature product at the POSM, which captured the imagination of the client.

We also presented an end-to-end design to print solution for Floor graphics, Product literature, Branding communications and Z card take aways for that particular product.